
Our Story:
Our brand was born during one of the world's most challenging times: the pandemic.
It was in this context that the desire to share joy, color, and positive energy through fashion emerged, bringing a bit of the Carioca spirit and Brazilianness into our customers' homes.
With our passion growing and our dream growing stronger, we opened our physical store in Copacabana, in the heart of Rio de Janeiro—a place that embodies everything we are: sun, sea, culture, and diversity.
We specialize in beachwear and souvenirs, with women's, men's, and unisex collections that celebrate the Brazilian lifestyle. Each piece carries the essence of our country: its vibrant cores, its unique energy, and its ability to enchant the world.
Today, our purpose is to go further: we want every person, anywhere on the planet, to be able to dress and feel the soul of Brazil.
Mission:
To bring the authenticity, joy, and lifestyle of Rio de Janeiro and Brazil to the world through beachwear and souvenirs that combine quality, comfort, and Brazilianness.
Values:
Brazilianness – Expressing the energy, colors, and culture of our country in every detail.
Lightness and Joy – Fashion that conveys well-being, freedom, and the spirit of summer.
Diversity and Inclusion – We create for everyone: women's, men's, and unisex fashion, celebrating Brazilian diversity.
Global Connection – From the heart of Copacabana to the world, bringing the best of our identity to different cultures.
Consciousness and Sustainability – Commitment to more responsible choices and respect for the environment.